Launched
on February 1, 1984, Lifetime was created by the merger of Daytime and
Cable Health Network (CHN). Lifetime was crowned "Television for Women"
in 1994 and began an ambitious expansion of original programming and public
service initiatives targeted to women. Lifetime is dedicated to providing
contemporary, innovative entertainment and information on-air and online that
is of particular interest to women.
Any
Day Now is a heartfelt original dramatic series
that examines the relationship between two women who became childhood friends
in Alabama during the height of the Civil Rights Movement.
DISTRIBUTION:
Cable
(Lifetime TV)
70% of U.S. HH’s
80% of U.S. AA HH’s
PROJECTED
HH
RATINGS:
General
Market
2.5
African
American 10.0
BROADCAST
WINDOW: Weekly
GROSS
COST: *
SUBJECT TO INVENTORY AVAILABILITY AND NEGOTIATED PACKAGE *
Strong Medicine is the story of two
women doctors working in a Philadelphia hospital. Dr. Luisa Delgado comes from
the streets and Dr. Dana Stowe is a blue-blood. The two of them work to keep
Rittenhouse Hospital open and a health haven for all types of women.
DISTRIBUTION:
Cable
(Lifetime TV)
70% of U.S. HH’s
80% of U.S. AA HH’s
PROJECTED
HH
RATINGS:
General
Market
2.5
African
American 7.5
BROADCAST
WINDOW: Weekly
GROSS
COST: *
SUBJECT TO INVENTORY AVAILABILITY AND NEGOTIATED PACKAGE *
Intimate Portrait is the television
biography of an interesting, dynamic woman.
DISTRIBUTION:
Cable
(Lifetime TV)
70% of U.S. HH’s
80% of U.S. AA HH’s
PROJECTED
HH
RATINGS:
General
Market
1.0
African
American 1.0
BROADCAST
WINDOW: Daily (M-F)
GROSS
COST: *
SUBJECT TO INVENTORY AVAILABILITY AND NEGOTIATED PACKAGE *
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